by Eden Brownlee | Dec 29, 2022 | Categorized
Business and marketing have never been the same in a world that was disrupted by the pandemic. Marketers faced new business models, new tech applications, and even the fallout of regulatory changes Every year, we witness new and unexpected digital trends that reshape...
by Eden Brownlee | Dec 26, 2022 | Categorized
Naming a business may seem trivial and easy for some to create, but in reality, it carries a lot of weight. A lot of the most well-known brands today went by another name. It’s not hard to imagine that these companies may not be as well-known now had they stayed with...
by Eden Brownlee | Dec 22, 2022 | Categorized
More than likely you’ve already heard or read about Search Engine Optimisation (SEO), and probably you are in a quandary about how it works. Then you go on wondering and say to yourself, “Is it worth investing in SEO for my business?” Let us lay down a scenario for...
by Eden Brownlee | Dec 19, 2022 | Categorized
Without any degree of hesitation, any business existing today, big or small, would do well with having a website. Why? A website is a business’s best marketing tool. Although referrals can do wonders for your business, a fast and responsive website with superb visuals...
by Eden Brownlee | Dec 15, 2022 | Categorized, Social Media Management, Uncategorized
It is not difficult to see why the majority of small businesses use social media primarily as a marketing tool. More than half of the world’s population is active online, and hundreds of millions of users are active on various social media platforms. With that in...
