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Marketing FAQs

HOW MUCH DOES WEB DESIGN COST?

Our local web development team provides affordable web design services that promote your business online. We offer highly competitive industry pricing and affordable payment options.

Our Web Design Experts can help you reach your business goals online. Having years of experience has allowed us to fine tune our custom web design process, so we are able to offer affordable web designs.

Our team of web designers, developers, and optimisation specialists help businesses generate leads & sales through innovative web design solutions. Our websites are 100% original and designed by our talented Web Designers, who can also help with logos, branding, social media and marketing.

By asking this question, you will be able to understand what you will get and what kinds of changes will cost you.

Still wondering how much a website will cost? Simply enter your details on this page to get a quote!

SHOULD I USE WORDPRESS OR SHOPIFY?

This is the proverbial Godzilla vs. Kong of building e-commerce sites. The question is, which one is right for your business?

WordPress has been on the scene a lot longer, starting from its 2003 launch, as opposed to Shopify’s 2006 debut. Though WordPress is more versatile and a bit bigger, Shopify is more specialised and an all-in-one option. Both of them, however, are formidable choices.

A Shopify store is a place where online sellers / merchants / entrepreneurs can create and operate their own online store spaces and offer both physical goods and digital goods.

Unlike Shopify, WordPress offers two versions: Hosted WordPress and Self-Hosted WordPress. Hosted WordPress is similar to Shopify, a service you pay for on a monthly basis.

If you plan on building a digital store, you need to weigh your options. Are you looking for an all-in-one service like Shopify or do you want a custom site, using WordPress?

Both have their pros and cons. Are you still confused? In our experience, WordPress is the best platform for professional use and for the long haul, given that you control all your data and the appearance of your site.

WHAT IS WEB HOSTING?

A web host is an online service that allows you to publish your website or web application online. When you sign up for a web hosting service, you rent space on a physical server where you can store all the files and data that your website needs to run successfully.

A web hosting provider that provides you with server space is what you need when you decide to start a new website. Whenever you upload files, assets, or databases, your web host stores them on the server. As soon as someone types your domain name into their browser address bar, your host uploads the files required for that request to be fulfilled.

The quality of the web host is directly related to how secure and fast your website will be. Websites require some form of hosting to ensure they can be seen by the public online. This usually comes in the form of a monthly or yearly subscription. Our company uses only premium private server hosting that has a 99.9% uptime guarantee.

We offer and provide high-quality hosting for each of our clients, which means your site is not dependent on the performance of others. In order to protect your online investment, we provide added security, uptime monitoring, and ongoing backups.

WHAT ABOUT MARKETING, CAN YOU PROMOTE ME ONLINE?

Our team is very skilled in everything from Social Media Marketing, Search Engine Marketing and Optimisation and Content Marketing! We can help get you exposure online!

We align our design principles with commonly accepted SEO benchmarks for all websites. We include location, optimised, and dynamic keyword focus, local listing optimisation, link building, on page fixes, content creation, load speed optimisations and monthly reporting increasing the likelihood of a favourable search engine ranking.

Furthermore, Accentuate Web Design and Marketing offers customers a range of advanced site promotion plans for developing an online marketing strategy tailored to suit your business. We will work within your budget and requirements to formulate an effective solution that will increase online awareness and promote your business to a wider global market.

We strike a perfect balance between meticulous planning and flawless execution. Our company has refined its processes over the years to deliver spectacular results for our clients. And we outline our entire web design process, from the initial consultation to the final delivery.

WHAT IS THE COST OF RUNNING A WEBSITE?

First, we have to differentiate that the cost of building and running a website are two different things.

Businesses have their own needs and requirements, so they require a website that is tailored specifically to meet those needs. Depending on the business, some may need leads, while others might need to sell products and services online. Still wondering how much a website will cost?
Simply enter your details on this page to get a quote!

In order to run a website, there are some fixed and some running costs. One of the major costs is the website design and development, mentioned above.

  • Website Design: This cost may vary depending on the type of site. The cost will depend on various factors like its type, design, quality, SEO considerations, and more. The cost will still depend on several factors. Simply enter your details on this page to find out more information.
  • Domain Name: Once every year, it is a necessity to renew your domain name, costs start at $30+ for yearly Domain Name Registration.
  • Website Hosting Cost:This is an annual recurring cost. The average cost of web hosting in Australia varies depending on your site and needs. You will need a higher capacity hosting plan if you are using a more resource-intensive platform.
  • Website Maintenance:Complex websites may require regular maintenance, costs vary with type and complexity. Contact us and enter your details on this page to find out more.
  • Digital Marketing: Pricing and cost will vary depending on the services, such as SEO cost and Google Ads management pricing.

I DON’T LIKE SURPRISES… WHAT DOES YOUR HOSTING COST AFTER 12 MONTHS?

Our hosting prices will vary depending on your size and feautures of the website and the level of support you need, our prices start from $38.50 + GST per month, payable yearly upfront. We don’t oversell our hosting, we offer it as a valued added service to our clients, it contains hundreds of dollars of monthly value such as backups, SSL, security auditing, updates and much more! Furthermore, utilising our hosting (like 95% of our current clients) allows us to properly support you in case anything goes wrong.

Your website is no exception, as changes are constant in your business. Perhaps your goals have changed, your business has grown rapidly, your target audience has changed, or your entire business has changed.

DO YOU HAVE ANY OTHER OPTIONS??

We can do custom packages as required, for example if we need to build a custom online service, however, we have refined our packages over 10 years in the industry to have everything a business needs for a successful website, which is marketing ready!

WILL I OWN MY OWN SITE AFTER YOU’RE FINISHED?

Yes, you will own the web design, the source code, and the content of your site. To keep your site up and running you will still have hosting and domain costs yearly.
As far as these items and Accentuate is concerned, YES! Of course, once we’re done we will hand the keys over to you, it’s all yours.

I GOT A QUOTE FOR $800 FOR A WEBSITE, WHY IS YOUR PRICING MORE?

The fact is, not all websites are made equal, if you are after a quality website designed to help you meet your business goals, then this is what we offer.

Certainly, there are numerous website-building agencies offering sites for as little as $800. However, as our clients have discovered, hiring such agencies can end up costing them a great deal more.

Many of our clients come to us after a bad experience with another web design firm. There are many reasons for the bad experience as there are agencies in Australia. The recurring theme is that:

  • The company outsources its work to overseas agencies.
  • Quality is a problem.
  • Leads/sales are not generated by the website.

You are effectively paying for quality when you hire a professional web design agency. By working with a web design agency, you can count on creative ideas and high quality design solutions to help you reach your goals.

If a $1,000 website lacks the features you need to convert visitors into leads, does it make sense to spend the money on a $1,000 website?

Suppose a problem arises after the site has gone live? What kind of support would your agency provide? Be sure your agency answers all of these questions. This will help you determine if you are hiring a reliable partner.

WHAT IS YOUR PROCESS, HOW LONG WILL IT TAKE, AND HOW MUCH OF MY TIME DO YOU NEED?

Our average turnaround on a Standard Website is 3-6 weeks, and usually only takes a few quick calls or emails during the process to move towards completion. If you have a specific rushed deadline, let us know, and we will see what we can do.

We use our own simple 4-step process to get your site live:

STEP 1 Simply fill out our Brief form, this takes only about 10 minutes to fill out. (We will send it as soon as we get your payment receipt).

STEP 2 Within 1 week we will send you a custom homepage design for you to review. In this phase, we outline the essential elements of the website, such as a header, navigation, widget, etc. We will then turn the wireframe into a realistic mock-up.

It’s not enough for us to design and fit the content later. We design with content in mind, so your message reaches the visitors effectively and results in the desired action.

STEP 3 When the design is approved, we will develop your website. In the development stage, we transform the design into actual code to enhance the website’s functionality. During this phase, our web developers build, write code, and test the website to make sure it is robust and fast.

This stage is the lengthiest of all. However, we keep you informed all the way through the process, so you are always aware of the status of your project.

STEP 4 Once you have approved the website, we will run through our specialised Website Launch Process!

I ALREADY HAVE A WEBSITE, WHAT MORE CAN YOU DO FOR ME??

You might have your own website already, but is it delivering what you hope to achieve? Is your online presence being felt? Is your website fast and creatively engaging? Is it responsive and interactive? Is your content effective at grabbing readers’ attention? Are you getting ample advice and technical support from your developers?

Congratulations if you answered “yes” to all the questions above. It is certain that we may not be of use to you. However, if you answered even just one “no,” then we can help you, and more.

An online presence provides a direct line of communication between you, your customers, and search engines. The right web design agency pays attention to your expectations, search engine requirements, and the needs of your customers.

Most of our clients, who come to us with problematic websites, have sites that were designed haphazardly. Some are virtually useless and do not leave a good experience for anyone who happens to “stumble” upon it.

Accentuate Web Design & Marketing focuses on providing professional web design services in Australia. We have been in the industry for years. The websites we create meet both your needs and those of your potential customers. To ensure that our sites impress the target readers and increase sales, we identify local talents and nurture them.

CAN I HAVE AN EMAIL SIGNUP FORM ON MY WEBSITE? IS THIS POSSIBLE?

You might have your own website already, but is it delivering what you hope to achieve? Is your online presence being felt? Is your website fast and creatively engaging? Is it responsive and interactive? Is your content effective at grabbing readers’ attention? Are you getting ample advice and technical support from your developers?

Congratulations if you answered “yes” to all the questions above. It is certain that we may not be of use to you. However, if you answered even just one “no,” then we can help you, and more.

An online presence provides a direct line of communication between you, your customers, and search engines. The right web design agency pays attention to your expectations, search engine requirements, and the needs of your customers.

Most of our clients, who come to us with problematic websites, have sites that were designed haphazardly. Some are virtually useless and do not leave a good experience for anyone who happens to “stumble” upon it.

Accentuate Web Design & Marketing focuses on providing professional web design services in Australia. We have been in the industry for years. The websites we create meet both your needs and those of your potential customers. To ensure that our sites impress the target readers and increase sales, we identify local talents and nurture them.

WHEN YOU BUILD MY WEBSITE, DO YOU DO SEO?

Short answer, absolutely. The SEO process usually involves a continuous commitment and will require ongoing efforts. Fortunately, we do offer a package designed to get you started in the right direction.

Our team is Google Marketing Certified, and our websites follow Google’s best practices.

Your website can be optimised to appear on the initially desired first page of search engines with the help of our experts. By following white hat SEO techniques, we can help you naturally increase your rankings over time.

All search engines, including Google, Bing, and Yahoo, aim to show the most relevant results. The improvement of your search engine ranking will have a considerable impact on your online visibility, and thus, the number of sales and leads your business generates.

The purpose of Search Engine Optimisation is to ensure that proper on-site and off-site strategies are implemented. Using our tried and tested methodology, we can help your site rise up the ranks to become the most relevant result for the most important keywords in your niche.

WHEN YOU BUILD MY WEBSITE, DO YOU DO SEO?

Short answer, absolutely. The SEO process usually involves a continuous commitment and will require ongoing efforts. Fortunately, we do offer a package designed to get you started in the right direction.

Our team is Google Marketing Certified, and our websites follow Google’s best practices.

Your website can be optimised to appear on the initially desired first page of search engines with the help of our experts. By following white hat SEO techniques, we can help you naturally increase your rankings over time.

All search engines, including Google, Bing, and Yahoo, aim to show the most relevant results. The improvement of your search engine ranking will have a considerable impact on your online visibility, and thus, the number of sales and leads your business generates.

The purpose of Search Engine Optimisation is to ensure that proper on-site and off-site strategies are implemented. Using our tried and tested methodology, we can help your site rise up the ranks to become the most relevant result for the most important keywords in your niche.

WILL YOU HANDLE SOCIAL MEDIA MARKETING FOR ME?

Though a social media strategy is not included in web design, nevertheless, we are here to make your digital life easier.

Your customers can be reached online if your business has an online presence. It is estimated that Facebook has 2.45 billion users, and with only 24 million people in Australia, 15 million of them are on Facebook!

Through uniform branding, the right message, and a solid strategy, you can engage your customers through these powerful visual mediums as well.

A growing number of businesses are using social media to improve their online presence, creating a whole new level of interaction between business and consumer, generating unprecedented returns and value.

You can use social media to build awareness of your brand and to build trust with your customers.

Building rapport and trust is key to a customer’s journey so that they feel comfortable doing business with you. About 88% of consumers research online before buying. Social Media can play a major role in a customer finding you and deciding to do business with you!

We can help you manage your Social Media, optimize it, and create a strategy that will increase your online presence and customer engagement.

WHAT DOES SOCIAL MEDIA OPTIMISATION MEAN?

The use of social media networks to maximise an organisation’s online presence and message is known as social media optimisation (SMO).

Social media optimisation (SMO) is how organisations use social networks to reach out to their audiences and grow their online presence. Social media optimisation can be used as a strategy for digital marketing in order to better connect with customers and create awareness of new products.

Social media marketing has gained momentum recently, both merging with SEO at times and in some instances replacing it as the best way to build a brand, generate leads, increase web traffic and visibility, and engage audience members.

Through social media optimisation, consumers can learn about new products and services, connect with brands, and mitigate potentially damaging news. A variety of social media platforms can be used for digital marketing, including Facebook, Twitter, Instagram, Snapchat, YouTube, and Pinterest.

Social media messages can be tailored so that they have a greater impact on specific groups of people. Social media marketers can tailor their content based on demographic and geographic profiles.

WILL YOU WRITE THE CONTENT FOR ME?

Usually you are the one who does all of the content creation for your site, as you are the expert on your business, it’s usually best if it comes from you.

We offer a charged service to happily to write the content for your website, if that is what you prefer. Our copywriters will create high quality content for your website so that you don’t have to, creating compelling words that entice people to contact you.

I HAVE MORE QUESTIONS.

Please contact us with any questions you may have, we would love to help and assist in any way possible.

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