The LAB | May 7, 2020

5 Reasons Why We Love WordPress (And You Should Too)

It’s true, we love WordPress. We have used various content management systems in the past, from open-source to proprietary. But we love building WordPress websites for small business clients. In this post, we share 5 reasons why we love WordPress and why we highly recommend this platform to our clients.


1. Make Changes Easily

5 Reasons Why We Love WordPress (And You Should Too) by Accentuate Web Design and MarketingThis is the biggest reason why we love WordPress. WordPress affords you, the client, complete control over the website. You won’t have to pay a designer to make tiny changes.

WordPress is an easy-to-use content management system. You can easily add, edit and delete stuff on your own. And you don’t have to be a technical wizard to be able to do it. If you can use a word processor, you can easily use WordPress.

The basic editor is not very different from the formatting palette of Microsoft Word or Gmail. And if you are still scared of the learning curve, there’s no cause for worry! We will provide training videos and helpful tips, so you can begin using WordPress without any hassle. Also, there are several videos and resources online that can help you learn WordPress.

2. WordPress is Scalable

And that’s the second reason why we love WordPress. You can scale it as and when you like without any limits or restrictions. WordPress is usually installed directly on your domain, and you simply pay for hosting and domain, apart from the initial cost of hiring a web design agency.

Compare this to a proprietary platform such as Shopify where you pay a monthly fixed fee for the basic plan and pay additional charges for every additional feature you add, which can quickly run into thousands of dollars year after year.

3. WordPress is Secure

Secure is a top priority for the developers of WordPress, and they offer regular updates to help keep your website safe and secure from evolving threats. There are several ways to protect your WordPress website from attacks, intrusions, hacks and vulnerabilities.

In addition to running the latest updates, you can download some powerful plugins to monitor security issues and prevent brute-force attacks.

4. Search Engines Love WordPress

WordPress is SEO-ready out of the box. As such, WordPress websites tend to rank better in the search engines compared to other CMS platforms like Wix, Joomla and Squarespace.

Why is that?

  • It boasts a clean URL structure.
  • Clean coding ensures a lightweight website that’s quick to load.
  • Availability of robust SEO plugins like Yoast SEO to optimise your website easily.

5. You Have Complete Control Over the Site’s Design

WordPress is a dream come true when you are looking to build a custom website that’s also affordable, easy to use and mobile-friendly at the same time. Many proprietary and DIY website building platforms do not allow for advanced customisation, which can limit the possibilities when you are looking for a truly custom website and features. With WordPress, you have complete control over how the website will look and feel and what features it will boast. This way, we can build a marketing machine that works for you just the way you’d like.


Take Your Business to the Next Level with WordPress

Ready to make the move to WordPress? Get in touch with us today to discuss your website design project. Here at Accentuate Web Design & Marketing, we build conversion-ready websites that help achieve your goals.

Request a callback or call us on 0457 444 589.

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