by Eden Brownlee | Sep 30, 2021 | Categorized
From a content marketing standpoint, there are many reasons why we love IGTV (Instagram TV). Without a doubt, in social media marketing, one of the most effective and useful formats to employ is video. IGTV, released back on June 20, 2018, is Instagram’s response to...
by Eden Brownlee | Sep 23, 2021 | Categorized
Instagram Reels is a brand-new feature on Instagram where users can create 15-to 30-second video clips set to music, text, stickers, and other special effects that they then can share to their Stories, Explore Feed, and the new Reels tab on a user’s profile. I can...
by Eden Brownlee | Sep 16, 2021 | Categorized
Social shopping is at an all-time high. Proof of this is 130 million people tapping on an Instagram shopping post to learn more about products. Of this number, 70% of these people turn to Instagram for product discovery. In the current COVID-19 pandemic, retail...
