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Footlogics

Footlogics is an Australian wholesaler of orthotic insoles and footwear for allied health professionals. The website was redesigned to feel more upmarket and user-friendly while supporting online ordering for practitioners.

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Industry:

Allied Health Wholesale and E-commerce

Website Type:

Wholesale e-commerce

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Why We Support Businesses in This Industry

Wholesale medical suppliers require websites that balance professionalism with usability. Clear product categorisation and reliable ordering systems are essential for busy practitioners who value efficiency.

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What We Did

The objective of this project was to modernise the website and improve ease of use for podiatrists and allied health professionals. The site needed to support online purchasing while presenting the brand as credible and contemporary.

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How we did it

Following planning and discovery, the website was redesigned around clarity and commerce.

Key considerations included:

  • Creating a clean, uncluttered visual design
  • Structuring products into clear, scannable categories
  • Supporting stock level visibility for each SKU
  • Designing a professional homepage aligned with the target audience
  • Improving navigation and checkout usability

The result is a more efficient wholesale platform.

Outcomes

The redesigned website provides Footlogics with a more polished and user-friendly online store. Practitioners can browse products, check availability, and place orders with greater ease. The site supports professionalism, usability, and ongoing sales.

Frequently Asked Questions

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